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From hit to flop: Vox throws "Shopping Queen" out of its program

2023-08-18T08:58:10.984Z

Highlights: "Shopping Queen" with Guido Maria Kretschmer turned out to be a ratings flop. The repetitions in the lunchtime program are so poorly received by the audience that they are now to be replaced by high-rating thrillers. Vox wants to show more episodes of the American "CSI" crime series, which are currently running in the morning program. The short news at 11.55 a.m. will be postponed by one hour and will soon be broadcast at 12.55 p.M.



Status: 18.08.2023, 10:40 a.m.

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The show "Shopping Queen" is banned from the lunchtime program. Instead, "CSI" crime thrillers are now to run there.

Berlin – "Shopping Queen" flies out. This is the current state of the Vox program, which is to be changed from Monday, August 21. The formerly popular show with Guido Maria Kretschmer (58), which is about fashion and putting together outfits, recently turned out to be a ratings flop. The repetitions in the lunchtime program are so poorly received by the audience that they are now to be replaced by high-rating thrillers.

More precisely, this means that Vox wants to show more episodes of the American "CSI" crime series, which are currently running in the morning program and are much better received by the audience.

"Shopping Queen" reruns are canceled: Instead, there are the CSI forensics

So far, Vox has always broadcast three episodes of "CSI: NY" from 5:00 a.m., followed by two episodes of "CSI: On the trail of the perpetrators" from 7:20 a.m. There were three episodes of "CSI: Miami" starting at 9:10 a.m. and "Vox News" at 11:55 a.m., followed by a one-hour rerun of "Shopping Queen" starting at 12:00 p.m. This program is now being modified a little.

Starting Monday, TV morning will begin as usual with "CSI: NY." After that, however, not two, but three episodes of "CSI: On the trail of the perpetrators" will follow. This postpones the broadcast of the "CSI: Miami" episodes a bit, of which there will still be three in a row. Thus, the American crime thrillers slip into the lunchtime program, from which "Shopping Queen" is deleted. The short news at 11.55 a.m. will be postponed by one hour and will soon be broadcast at 12.55 p.m.

Crime instead of Kretschmer: Vox throws "Shopping Queen" out of the program © VOX / "Celebrity Shopping Queen" & VOX / "Celebrity Shopping Queen"

"Shopping Queen" flopped: That's why the episodes are replaced by crime thrillers

The reason for the program change at Vox is simple: "Shopping Queen" is simply not watched at 12 noon. According to the quota protal Dwdl.de, the format has struggled to gain a market share of one to two percent in recent weeks. Meanwhile, the "CSI" episodes can always record double-digit sums, in some cases even almost 20 percent market share.

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So the audience has a clear preference, to which the broadcaster is now responding. However, the "Shopping Queen" episodes, which will be shown at 15:00 p.m., will remain in the program for the time being. Sources used: Dwdl.de

Source: merkur

All news articles on 2023-08-18

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